Unpacking our strategy and approach

Our strategy informs our business model for sustained value creation

AfroCentric is the most diversified healthcare company in Southern Africa. By completing the integration of new acquisitions into our business and leveraging the power of technology to transform client service, we are evolving our business model and moving closer to achieving our ultimate goal of transforming healthcare.

OUR LONG-TERM OBJECTIVE

The healthcare value chain comprises primary care, medicine, specialist care and hospitalisation solutions. AfroCentric is broadening access to healthcare by expanding our presence, integrating operations and optimising costs across the value chain to measurably improve access to quality healthcare.

THIS REQUIRES THAT WE

WHICH WE’LL ACHIEVE THROUGH

Our strategic levers

(short-to medium-term objectives)

OUR PEOPLE

OUR CLIENTS AND MEMBERSHIP GROWTH

TECHNOLOGY

EXPLORING DISRUPTIVE MODELS

OPTIMAL STRUCTURE

SERVICE MODEL

PHARMA CLUSTER

PRIMARY CARE, PRIMARY HEALTH INSURANCE AND OCCUPATIONAL HEALTH

Executing our priorities through our strategic levers

We have now completed the phase of our strategy largely focused on putting in place the necessary building blocks to achieve our aims. While we remain opportunistic in seeking out acquisitions that will further our endeavours, during 2021, we focused on assimilating the elements of our value chain to leverage the full benefits of being the most diversified healthcare group in Southern Africa. We are currently in the process of refining our KPIs in relation to this next phase of our strategy to report on relevant indicators per strategic lever. Progress for the year in terms of these levers includes:

OUR PEOPLE
Overview of our performance

Our people are a critical differentiator. We are devoted to helping them grow and fostering a high-performance culture that will help us achieve our strategic goals.

Overview of our performance
  • We implemented the Six Sigma methodology across our business units, which is a method that provides organisations with tools to improve the capability of their business processes
  • Over R17 million spent on enabling staff to work remotely
  • R408 000 spent on bursaries
  • R10.7 million spent on training and development

OUR CLIENTS AND MEMBERSHIP GROWTH

We create access to sustainable, affordable, quality healthcare through innovative expertise. We deliver this through an efficient, seamless experience.

Overview of our performance
  • POLMED tender retained
  • GEMS tender retained, with an extension of services and now with over two million lives under management
  • Awarded COIDA contract for clinical coding services
  • Overall scheme growth was 1% despite the negative economic outlook

TECHNOLOGY

We provide cutting-edge technological platforms and transactional systems that are among the best in the world with services such as hosting, switching, administration, health risk management, and clinical applications.

Overview of our performance
  • DevOps implemented in line with our cultural philosophies and practices to increase our ability to deliver applications and services at high velocity
  • Hospital Benefit Management processing has increased, which has reduced ur overall human full-time equivalent requirement
  • 4% reduction in permanent staff per 1 000 lives while improving service levels

EXPLORING DISRUPTIVE MODELS

Our Smart Care integrated strategy promotes tight collaboration between us, schemes and providers, as well as improved access to care for long-term sustainability.

Overview of our performance
  • Over R2.7 billion saved for client schemes through our Smart Care approach
  • Implementation of Outcomes Based Model for our disease management programmes
  • The hospital-at-home product continued to add value during the ongoing COVID-19 pandemic by increasing access to care

OPTIMAL STRUCTURE

A taxonomy geared towards the business strategy, business goals, and execution, all of which enables us to deliver consistent business outcomes.

Overview of our performance
  • Implementation of real-time availability monitoring effective 1 July with the first 300 users
  • Augmented automated dashboards for operational monitoring, which went live on 1 August
  • Implementation of Single Service Measure as an operational tool to drive functional output at the highest levels
  • Agile methodology adopted for all Medscheme initiatives (226 Group initiatives)

SERVICE MODEL

We leverage big data and best practice analytics to achieve superior operating excellence linked with modern, simple service tools.

Overview of our performance
  • 4%+ reduction in calls per 1000 lives
  • Ranked number two on HelloPeter for Bonitas and top 10 for Fedhealth
  • 15% increase in self-service channels
  • Our automation rate has improved by an increase in straight through processing

PHARMA CLUSTER

We offer world-class distribution services for medicine and pharmaceutical products through our value-chain capabilities.

Overview of our performance
  • Acquisitions of Forrester with new dossiers to increase our product range
  • Over R13 million scripts managed
  • 32.3% increase in scripts under management

PRIMARY CARE, PRIMARY HEALTH INSURANCE AND OCCUPATIONAL HEALTH

We enable expanded access to care by leveraging the latest technology and data approaches while driving a superior service experience for all our stakeholders.

Overview of our performance
  • Implementation of VirtualCareTM, which gives patients access to safe, affordable virtual consultations
  • The acquisition of DENIS enables the Group to focus specifically on cost-effective treatment and innovation in the dental treatment offerings to medical scheme members
  • Medscheme’s online Mental Health Resource Hub was launched to support members who may be experiencing mental health issues